Digital Marketing
In my last article, I discussed 9 reasons why you need a website. Now, Let’s look at choosing a web developer and what web developers need in order to create your perfect website. This is critical as poor expectations or lack of commitment in this area is a web developer’s pain point as it hampers […]
Digital Marketing
In my work with clients to start-up and grow their businesses, I find that some struggle with the question of whether or not they really need a website. In fact, a Telstra research supports my experience and reveals the following: Only 50% of small businesses have a website 60% of small businesses say they want […]
Personal Development
Have We Truly Found Happiness? What if the things that make any of us ultimately happy prevent us from developing our own personal identity and brand? We often think of happiness as something that is derived from an external source – a need or desire that must be fulfilled. All too frequently we equate our […]
Digital Marketing
Every site that is online is stored on a web host and disseminated via the internet. Knowing the major web hosting types available is important. Furthermore, choosing the right type of hosting for your needs will depend on a number of factors. This includes affordability, website traffic, and privacy concerns. Hosting providers typically offer tiered […]
Digital Marketing
Website Development Options One discussion I often have with clients is the different options for building a website along with the varied expectations and outcomes. Creating a website can be achieved in a number of ways, most notably using a DIY approach, which may include website builders/template sites, prebuilt or purchased themes/templates, and using the […]
Digital Marketing
In the world of Search Marketing content is King. As technology evolves, so too the way we access, absorb and discern content. Subsequently, audience preferences should play a major role in determining the type of information that is distributed and the form that it takes. Let’s take a look at some best practices in search […]